sybill.ai

Product Marketing Manager (Website Specialist)

Full-Time in India - Remote OK - Mid Level - Marketing

About Sybill:

At Sybill.ai, we are building a 10x better way to do B2B sales. We are building an end-to-end, AI-first go-to-market stack that unlocks unprecedented levels of automation for the sales reps.

The existing GTM stack only gives reps a better UX to do their admin tasks. With Sybill, reps will not need to do them at all. All they will need to do is take customer calls and supervise the AI, enabling them to be super-sellers.

Our founding team from Stanford, Harvard and IITs has built a sales-specific, proprietary AI to extract highly accurate deal attributes, which unlocks these workflows. This AI-first GTM stack will disrupt both today’s pigeonholed tools (Gong, Highspot, Scratchpad, Clari, Outreach) and remove the need for extensive middle management in GTM orgs.

With Sybill’s conversational AI workflows, reps are seeing a remarkable behavior switch in their day-to-day lives and they just can’t stop using the product (gross retention - 99%+). They are vocal about their love for Sybill on LinkedIn and in personal circles, enabling us to grow 20x to $1M+ in ARR last year.

Key Responsibilities:

- Lead the strategic planning, development, and execution of our website's marketing initiatives to drive brand awareness, product understanding, and customer conversion.

- Employ Conversion Rate Optimization (CRO) principles to enhance website performance, ensuring a seamless user experience that maximizes conversions.

- Utilize analytics tools to monitor website performance, analyze user behavior, and identify opportunities for improvement.

- Collaborate with SEO specialists to enhance website visibility and search engine ranking, driving organic growth.

- Coordinate with sales and customer support teams to align website messaging with customer needs and feedback.

Who You Are:

- A website guru with 4+ years in tech or AI, turning websites into conversion powerhouses.

- Analytics is your second language; you're adept at using insights to fuel strategic decisions.

- With a keen eye for design and UX, you ensure websites are both beautiful and functional.

- Strategy-driven, you craft initiatives that boost brand awareness and customer conversion.

- A CRO enthusiast, always tweaking and improving to maximize site performance.

- Collaborative by nature, you excel in team settings, aligning product, design, and sales visions.

- Exceptional communicator, turning complex ideas into compelling marketing messages.

30-60-90 Day Goals:

First 30 Days:

- Conduct a comprehensive review of the current website, including content, design, and analytics.

- Identify immediate areas for improvement and optimize for quick wins in user experience and conversion rates.

- Establish benchmarks for website performance and set clear KPIs for growth.

Next 30 Days (Day 31-60):

- Implement a strategic plan for website enhancements, focusing on content updates, design improvements

- Begin regular A/B testing on key website elements to refine user experience and increase conversion rates.

- Devise content plans and hire content freelancers if required

Next 30 Days (Day 61-90):

- Analyze the impact of implemented changes and optimizations on website performance and KPIs.

- Further refine the website's content and design based on analytics and user feedback.

- Present a detailed report on website performance improvements, ROI from digital marketing campaigns, and outline next steps for continued growth.

What's In It For You:

- Rapid Growth: Sybill is a fast-growing Silicon Valley startup on a trajectory for 10x growth. Join us to be at the forefront of this exciting journey and witness your impact firsthand.

- Cross-Functional Experience: Work closely with experts in AI, sales-tech, and more. Gain exposure to diverse functions and accelerate your career growth.

- Passionate Team: Be part of a fun and knowledgeable team that's passionate about pushing the boundaries of technology and innovation.

- Purposeful Impact: Contribute to real-world change and advancements by leveraging cutting-edge AI solutions.

- Competitive Rewards: Enjoy competitive compensation, benefits, and development opportunities.